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In keeping with the basic concept of transforming ordinary service stations into Car-Life Stations, Itochu Enex offers a comprehensive range of auto services that make Car-Life Stations energy supply bases for the communities they serve, including the Itsumo Rent-a-Car preowned vehicle hire service and the Itsumo Car Net preowned vehicle trading service.
- Development of the Itsumo Brand
- Itochu Enex and Enex Group company Enex Auto develop and deploy the Itsumo family of brands to make Car-Life Stations local energy supply bases that provide a wide variety of services for car owners and occasional car users alike. Familiar Itsumo brands include Itsumo Rent-a-Car for preowned car rental, Itsumo Car Net for the preowned vehicle trading business, and Itsumo Repair for auto bodywork and repair services.
Enhancing customer convenience and contributing to local community vitalization
Consumers increasingly view cars as a means of transportation to be rented rather than bought and owned. In response to this trend away from car ownership, which is particularly prevalent among young people, in April 2009 the Itochu Enex Group launched the Itsumo Rent-a-Car preowned vehicle hire service at its existing Car-Life Stations. The service aims to contribute to the vitalization of local communities nationwide by making life more convenient for customers. It has also succeeded in attracting people who don't own cars to Car-Life Stations, there by tapping into a new customer segment. The service contributes substantially to earnings improvement for Car-Life Station operators.
Itsumo Car Net
Rising environmental awareness is driving a rapid increase in demand for eco cars and fuel-efficient vehicles. For some time, the Itochu Enex Group has operated the Car Collection vehicle trading system through its nationwide network of Car-Life Stations. Now, Itsumo Car Net has enhanced this service by offering new cars for sale, including eco cars and fuel-efficient vehicles. More than 200 vehicles are on display at any one time, and the service also comprehensively covers information on the hundreds of thousands of vehicles held by automobile auction sites throughout Japan. You're bound to find a car that's perfect for you.
Itsumo Repair is a comprehensive repair and improvement service for our customers' valued automobiles. Services include scratch damage repairs, repair of cloth and leather seats, deodorization of vehicle interiors, and application of super-water-repellent coatings to side-view mirrors. The Itsumo Repair service also contributes to earnings improvement for Car-Life Station operators by enhancing the value of vehicles offered in the Itsumo Rent-a-Car preowned vehicle hire service and the Itsumo Car Net vehicle trading service.
E-Battery is Enex's original brand of high-quality batteries. These high-capacity batteries deliver ample power on engine startup, are maintenance-free, and have a fluid-level indicator and carry handle as standard features. The use of a lead-calcium alloy guarantees high power and long life for exceptional cost performance.
Enexoil (Lubricating Oils)
Enexoil is Enex's line of high-quality engine oils that incorporate cutting-edge technology to deliver the ultimate in performance. Our lineup of engine oil grades fully meets the requirements of ordinary passenger cars, RVs, and commercial vehicles, providing outstanding performance and quality.
Super Car Collection, Car Collection
The integrated Super Car Collection service covers three key areas for Car-Life Stations: vehicle trading, vehicle inspection and servicing, and light bodywork. By providing a total car-care package to meet customer needs, the service boosts Car-Life Stations reliability and competitiveness.
Car washing services can affect Car-Life Stations' customer appeal and earnings. The Enex Washer car-wash service provides excellent service and quality to increase customer satisfaction, boost earnings, and create a Car-Life Station environment that wins customer loyalty.
To develop Car-Life Stations that specialize in the sale of tires and satisfy a customer auto need through tire sales, Itochu Enex operates the T-1000 Program, by which Enex, dealers, and tire manufacturers strive to achieve annual sales targets.